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You've got the skills. You've got the heart.
You just need a map.
I’ve been in your shoes. Ten years ago, I started my private practice from scratch - no mentor, no coaching, no pre-built system. I relied on trial and error, my background in marketing, and insights from other pros to figure out what actually works.
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Today, over 100 therapists worldwide have modeled their websites after mine,
and I’ve helped countless others understand the nitty-gritty of running a thriving private practice.
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I know what it takes to:
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Build a client base that actually fits your niche,
Streamline systems so you’re not drowning in admin,
Market yourself confidently without burnout,
And balance mindset blocks, perfectionism, and work-life demands.
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In short, this isn’t theory. This is real-world, practical experience that works.
That's where the Deep Dive comes in.
"Greta broke building a practice down into easy step-by-step parts and processes that helped me wrap my brain around it all. It was a breath of fresh air."
- ERICA, PSYCHOLOGIST IN KANSAS
What is the
Deep Dive?
Your 90-minute Deep Dive is a focused, one-on-one session designed to tackle your unique practice challenges. Think of it as creating a map together for your next steps.​
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I bring a decade of trial-and-error experience, marketing expertise, and real-life private practice know-how - so you can skip the guesswork!
You’ve tried listing with Psychology Today, posting on Instagram, or using other directories… but nothing seems to stick. Having a marketing strategy can change that, and here's how we'll do it:
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Pinpoint who your ideal clients are, where they're already looking, and how to meet them there.
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Audit your current visibility efforts and cut out what’s draining your time with little payoff.
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Map out a marketing strategy you can actually stick to (no 40-hour social media schedules).
WHAT'S INCLUDED
Coaching
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A pre-meeting form to highlight your struggles + goals so you'll feel clear and prepared before we even start.
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One-on-one, 90-minute personalized strategy session (in person or Zoom).
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Space to talk through your practice challenges + goals.
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Real-time brainstorming, problem-solving, and practical solutions.
Tools & Resources
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Customized handouts, templates, or guides to support your action steps.
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Marketing insights and systems tips you can actually implement.
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A clear action plan you’ll walk away with.
Accountability
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Tangible next steps to put into practice right away.
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A roadmap you can refer back to when things feel overwhelming.
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Confidence that you’re not “just winging it” anymore.
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The option for ongoing monthly support.
Why work with me?
I've got 10+ years running my own private practice from the ground up.
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My website has been featured in multiple articles highlighting the best therapist websites on the internet
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100+ therapists worldwide have replicated my website (proving it's marketing that actually works).
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I have a Bachelor’s degree in Marketing, which guides my expertise in attracting clients and growing a practice.
Practical, personalized advice - not cookie-cutter strategies like "write more blogs".
How To Get Started
SEND YOUR INFO
Fill out a short form about your practice, struggles, and goals.
SCHEDULE
I’ll email you to find a time that works (in-person if local, or Zoom anywhere).
DEEP DIVE
We meet for 90 minutes — I give tailored advice, you walk away with clear strategies.
ADDITIONAL SUPPORT
If you'd like additional or ongoing support, ask about monthly meetings in the prep form or during our Deep Dive!
& why therapists love this
The ROI of Your Deep Dive
This isn't just another business meeting over coffee. Here's exactly what you'll get:
✓ THE MARKETING MENU
A side-by-side guide to different ways therapists can market (socials, directories, SEO, workshops, networking) with pros, cons, and realistic ROI.
✓ THE VISIBILITY MAP
A simple exercise to pinpoint where your ideal clients actually hang out — so you stop shouting into the void and start showing up in the right places.
✓ THE PRACTICE FLOW CHECKLIST
From inquiry → intake → sessions → discharge, a streamlined way to spot where clients are falling through the cracks and how to tighten your systems.
✓ THE SYSTEMS SCORECARD
Quickly rate what’s working (and what’s clunky) across scheduling, billing, intake, and admin - then leave with clear
next steps.
✓ THE IMPOSTER REFRAME TOOLKIT
Scripts, reflection prompts, and reframes to tackle “I’m not business-minded” or “Other therapists have it more together” and replace them with confidence.
✓ THE ENERGY + CAPACITY AUDIT
Get clear on what drains vs. sustains your energy, calculate your ideal caseload, and design boundaries that protect both your time and sanity.
✓ YOUR 90-DAY ACTION PLAN
Walk away with 2–3 “big rocks” (high-impact priorities), mapped out into a timeline of quick wins + long-term strategy, so you know exactly what to do next.
Your Investment
I know firsthand how stressful it can feel to run a practice - perseverating on every client, second-guessing your choices, and watching your paycheck fluctuate depending on the week.
That’s why I’ve made these Deep Dives affordable and accessible. I want you to get the clarity, tools, and confidence you need to build a practice that actually sustains you - without adding more financial strain.
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$199 for your 90-minute Deep Dive, all tools and resources, & your action plan
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Payment via Venmo 2 days before the session
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Cancellation within 24 hours of session: $100 fee
Frequently Asked Questions
I’m new to private practice, do I need a business coach?
Not everyone does - but if you’ve ever felt stuck wondering how to actually get clients, set up systems that work, or market yourself without burnout, a short, focused session can save you a lot of trial and error!
I don’t have a big budget, is this worth it?
The Deep Dive is designed to be an affordable, high-impact investment. You’ll walk away with actionable steps that save you time, reduce overwhelm, and help you grow your practice efficiently.
How is therapist coaching different from supervision?
Supervision is all about your clinical work with clients. Coaching is about running your practice smoothly! It's getting clear on marketing, organizing systems, and keeping your energy intact so your practice can thrive.
How is this different from generic business coaching?
Generic business coaches often give broad advice that doesn’t fit the therapy world. I focus on what actually works for private practices: marketing strategies, systems, and mindset tips designed for therapists, so you get guidance you can put into action immediately.